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The simple, safe and scalable way to use student ambassadors in your recruitment marketing 

Our platform facilitates digital engagement throughout the whole student recruitment journey, helping prospective students to better understand your unique university or college experience.

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Build Genuine Relationships

Build genuine relationships

Facilitate genuine connections between your current and prospective students through one-to-one and group chats.



Showcase your student experience

Show your student experience

Showcase your real student experience with user-generated content which the platform makes easy to commission, curate, and repurpose across your marketing channels.


Easily integrate into your marketing

Enhance your marketing

Our suite of marketing tools makes integrating your students into digital marketing activities simple, effective, and measurable.


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Analysis Tools

Analysis and insight

Analysis tools provide insights into the interests and behavior of your prospective students including how likely they are to convert. 

Easy management

Ambassador management

Managing and growing your student ambassador team is simple with our range of tools including time reports, resume builders, and inbuilt safeguarding features.


Best Practice

Ambassador best practice

We’ll provide advice and guidance on how to make the most of your student ambassador team. We regularly publish best practice whitepapers and blogs and host a range of practical and informative webinars and in-person events.



What prospective students think about using The Ambassador Platform:


More likely to enroll

73 percent of prospects said their desire to enroll at a particular education provider increased.


Better informed

85 percent of prospects said they feel more informed about the student experience.


More confident

87 percent of prospects say they feel more confident about their education choices.


Recommend us

96 percent of prospects said they would recommend using the platform.

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“The Ambassador Platform allows us to connect with prospective students in a way that we couldn’t through traditional methods, and really open up conversations that might be difficult to replicate with our staff."

The University of Adelaide


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What our customers say

Dr Foteini Dimirouli

"The platform has been such a success for us. Prospective applicants gain a lot from speaking with current students, and putting them in touch has never been more straightforward."

Dr Foteini Dimirouli Outreach Fellow (Keble College, University of Oxford)

Richard Mitchell

"We are pleased to have partnered with TAP. They've provided a robust, feature-rich, easy-to-use platform that allows our newly-established student ambassador program to flourish. Our ambassadors love using The Ambassador Platform to chat with prospective students and share engaging content."

Richard Mitchell Digital and Social Media Manager (University of the Commonwealth Carribean)

Mark Scherian

"The ability to speak to current students who’ve gone through the same things they have, we felt was really important. TAP gives us an opportunity to showcase these students, what country they are from, what their interests are, and what they are studying."

Mark Scherian Assistant Director of Global Sales and Conversion (RMIT)