What is a student ambassador program and why do you need one?

Picking the right university is one of the hardest choices someone will ever make. Your student ambassadors can help them make it.

Gen-Zs want authenticity. That's why, when it comes to choosing the right path for them, they make engaging with real-life students a priority.

Now more than ever, you should be building a team of digital student ambassadors to help you to harness the power of peer recruitment. You'll learn: 

  • What are student ambassadors
  • How they can support your student recruitment activity
  • Why they will help you connect with Gen-Zs more than other marketing activities
  • The importance of user-generated content in the prospective student journey
  • How to build trust with peer-to-peer marketing