📚 Good Reading on TAP: June 2019 📚

Time for another roundup of some of the best bits of the web from the last few weeks!

It’s time for another roundup of inspirational reading from around the web and beyond the higher ed sector - that means videos, articles and visuals. Think of this as a complement to our awesome monthly newsletter TAP Cubed, which has more of a sector-focus.

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Right then, here’s some Good Reading on TAP

Change the game - video

 
Nike’s promo for the women’s world cup, which kicked off last week, is excellent

My dad, the Facebook addict - video

 
This ten-minute look at how some guy’s dad has become addicted to Facebook is a great watch - in particular for the twist at the end and some killer lines such as “they don’t have the memes that I have”.

Talking heads - video

 
This video of a dad having a full-on conversation with his babbling baby has being doing the rounds recently and is a lot of fun.

Good reading 🤜🤛

• Do you ever feel like Instagram is starting to look a little ‘samey’? You’re not alone.
• Want to make it big on YouTube in 2019? Start some beefs and launch your own ‘tea’ account!
• Apparently, this is how Gen Z would like us to communicate with them.
• If you didn’t work in marketing or social media, would you still be on Facebook? One writer reckons they wouldn’t.
• Who doesn’t love free stuff? Here’s a cracking list of free content creation tools from our friend in the north Matt Horne.
• Sprout Social has pulled together a load of social media marketing stats and they are well worth a look.
• How did ‘algorithm’ became a dirty word? Wired investigates.
• Did you see the story of the ‘influencer’ with 2 million followers who couldn’t even sell 36 t-shirts? Yeah, pretty funny.
• Sorry to burst your bubble, but you do realise most of the best Twitter threads are made up, right?
• According to Time, these are the best memes of 2019 so far.
• When someone starts an email to you with ‘sorry for the delayed response’, here’s what they actually mean.

Some good visuals 👀👀

IKEA’s latest ads recreate famous rooms from The Simpsons and other TV shows and, honestly, they’re superb.

These ads are pretty great - and impactful - too.

Finally, how about the artists who travels to some of the most beautiful landscapes in the world only to paint the pattern on his shirt? Hero.