Upcoming Webinars
Previous Webinars
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Product Spotlight: Boosting Enrolment with Streams (+ Roadmap Update)
TAP's product spotlight sessions are back, and this time we wanted to give some love to Streams, our online event feature that's been used by many institutions to keep future students engaged throughout the critical Conversion and Enrolment stages of the student journey.

Market Diversification: Campaign ideas designed with your student ambassadors at heart
In this session, Rodrigo Garcia Rojas, Su Hayter and Arthur Lane explore the complexities of tapping into emerging markets for international student recruitment. They share campaign ideas for diversification, insights from successful journeys, and strategies employed by Canadian and US institutions. Discover ways to showcase student ambassadors and enhance attraction efforts in burgeoning markets.

Tips for integrating AI in your marketing & recruitment strategy
There’s a lot of discussion happening about AI: from ethics to impact, from adoption to potential, it’s a topic that’s taking every industry by storm. And Higher Education is no different.
Kyle Campbell, Priyank Mistri, and Nik Higgins, discuss actionable AI insights you can start putting into practice where they cover:
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Top tips for running a high-performing ambassador program
In this session, Priyank shared insights and best practices he and his amazing ambassador team have learned over the past 18 months, including how institutions can scale their digital ambassador programs without scaling their teams as well as how to promote student ambassadors and their content to a target audience.
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Data insights from our recent global survey
What really matters to prospective students?
Join George Olesen, Sara Sanford, Emma Hasman and Evridiki Thoma where they discuss:
- using and comparing all the sources of information available, from websites to social media
- the value they place on speaking with current students
- why, when & where peer-to-peer is most valued in the student journey.

Best practices for running a successful ambassador program
In this Q&A session Jamie Bradford, Head of Recruitment Operations at De Montfort University shared insights into their switching experience to The Ambassador Platform as well as top tips on how to run a successful ambassador program.
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Q&A: Top tips for helping your students transition to university
In this Q&A session Hannah Law-Hing-Choy, Access and Transition Adviser at Kingston University and Madalina Marinescu from The Ambassador Platform talk about top tips for helping students transition to university.

Q&A: How to set up your ambassador program for success
In this Q&A session, Carly Bell and David Wei from the University of South Australia focused on how to set up and run a successful ambassador program. Find out how they recruit, train and incentivize their ambassadors and where The Ambassador Platform fits into their responsibilities.
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What is ambassador advocacy and how it can change the outreach game for Indian institutions
In this session, Ciara our Customer Success Manager and Alliance University will be sharing their knowledge on ambassador advocacy and how it can revolutionise the outreach game for Indian institutions.
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How to run a successful mentoring program on The Ambassador Platform
In this customer spotlight session, Madalina will be chatting with Katriona Budenberg, the Access and Widening Participation Manager at Downing College and exploring how they have successfully digitized parts of their outreach programs to reach more students and offer support with the help of their ambassadors.
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Top tips for using Digital Ambassadors to improve conversions throughout the recruitment and admissions funnel
In this webinar, Nik the Co-founder at The Ambassador Platform will be taking you through his easy to follow top tips for using Digital Ambassadors to improve conversions.
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How to build a digital ambassador program for your university or college
With more students choosing their higher education based on nuances, they can’t find in prospectuses or university fairs, using student ambassadors to showcase your unique student experience has never been more important. In this webinar, you'll learn how you can set up your own ambassador program in four easy steps.
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Top tips for running successful digital campaigns with Navitas UPNA
In this customer spotlight webinar, Madalina is discussing with Rodrigo Garcia Rojas from Navitas UPNA the best top tips for successfully running digital campaigns involving student ambassadors.

How NCUK used Digital Ambassadors to supercharge their marketing and student recruitment
In this customer spotlight session, Madalina is chatting with Helena Torre-Sevillano from NCUK - The University Consortium and delved into how they have successfully made Digital Ambassadors a key element of their content marketing and recruitment strategy.

How Norland built a highly successful digital ambassador program
In this customer spotlight session, Madalina is chatting with Dan Noutch from Norland and delving into how they have successfully made Digital Ambassadors a key element of their content marketing and recruitment strategy.

Customer spotlight (Canada): Fanshawe College
In this customer spotlight session, Madalina is chatting with Saurabh Malhotra and Priyank Mistri from Fanshawe College, Canada. They are discussing how Fanshawe successfully set-up a Digital Ambassador Program for their international office, and the impact that using ambassadors has had on their student recruitment.

Creative ways to engage younger students online
This webinar will share examples and ideas on how to better engage younger students with your institution online. This session will be particularly useful for those looking to widen participation as well as those who run programs for high school students. Our speakers will share a wide range of digital programs they have run, from online events to summer schools.

How digital ambassador programmes can support your outreach and widening participation efforts
Learn more about the changes to outreach and widening participation work in Australia and New Zealand, using social media to engage low SES students, and how student ambassadors can enhance your institutions widening participation work.

Engaging Gen Z: the post-Covid role of student ambassadors
Find out more about the role of student ambassadors as an effective Gen Z engagement technique in a post-Covid world, and hear industry best-practice on how to effectively set-up, manage, and incentivize a student ambassador program at your university or college.

Widening student access and participation using The Pay Index and The Ambassador Platform
Find out more about our partnership with The Pay Index and how we're helping to widen student access to higher education.

Staying connected: best practice for student recruitment in 2021
Get key insights into student recruitment trends in 2021. With guest speakers from The University of Sunderland, INTO University Partnerships, and The University of Sheffield.

APAC Live Demo and Q+A
Find out more about our work in Australia and New Zealand and across the APAC region.

What motivates student ambassadors?
Get the key insights from our October 2020 ThinkTAP research paper: 'Making a difference: what motivates student ambassadors?'.

Meaningful digital connections
In a year when meaningful digital connections and communications have been more important than ever, TAP has been a helpful part of our recruitment and conversion toolbox.
Cambridge Judge Business School - (University of Cambridge)