Convert more prospective students
We work with 150+ higher education institutions worldwide, making us the experts in student ambassador programs and student acquisition
International recruitment and admissions
Engage international prospects without being constrained by geography, language, or timezones.
Here's how:
- Create segmented and highly targeted campaigns for different source markets using the Promotion feature.
- Use multiple languages by translating key elements of the TAP Feed.
- Understand which countries prospects are coming from and how they behave by harnessing reporting and insights.
Domestic recruitment and admissions
Engage local or out-of-state prospects using Chat and Content.
Here's how:
- Match prospects from the same school, town, or state and showcase domestic ambassadors by using the search feature.
- Drive follow-up conversations from school visits and open days using the Promotion feature.
- Analyze your efforts using chat transcripts and comprehensive reporting views.
Widening participation, outreach, diversity, and inclusion
Reach prospects from non-traditional or underrepresented backgrounds.
Here's how:
- Create a low barrier to engagement with your college or university using the Content and FAQ features.
- Create an open and inclusive dialogue with group and peer-to-peer chats.
- Generate rich CRM records displaying socio-economic and geodemographic data using advanced lead capture.
Boost marketing and lead generation
Create authentic marketing campaigns using the Content and Promotion features.
Here's how:
- Monitor campaign performance by using advanced UTM tracking and adding tracking pixels to your TAP Feed.
- Syndicate content to popular platforms and integrate with social media management tools using our RSS feed.
- Turn content posts into active lead generation tools by using custom deep hyperlinks.
Transform conversion
and yield
Flip the traditional conversion/yield model from expensive and time-consuming outbound campaigns to highly personalized, ambassador-driven interactions.
Here's how:
- Create targeted CTAs for different offer holder segments using the Promotion feature.
- Understand the likelihood of conversion and retarget at-risk prospects using comprehensive reporting views.
- Match offer holders with ambassadors from the same country or state using deep hyperlinks to individual ambassador profiles.
Digital open days and admitted student events
Run your entire digital open day through our platform.
Here's how:
- Encourage thematic conversations between prospects and ambassadors with group chats.
- Create real-time user-generated content using the Content feature. Re-purpose these assets live to your social channels via the RSS feed.
- Embed engaging ambassador profiles and pop-cards across your website with the Promotion feature.
Students, staff, faculty, alumni, and parents
Any member of your university or college’s community can be an ambassador.
Here's how:
- Showcase recruitment and admissions staff, faculty members, parent ambassadors, and recent alumni using our flexible profile cards.
- Engage your most important agents and recruitment partners by creating bespoke TAP Feeds.
- For those less confident using mobile apps, make use of our simple desktop interface.
